Objectives

  • Create authentic content to support the launch of BUBBA’s new kitchen series knife set. Drive brand awareness and consideration. 
  • Support the custom content program with scaled contest/promotions to drive further brand awareness as well as email acquisition  
  • Drive media metrics including video views and top of the funnel web traffic 

Our Approach

  • Distribute custom longform and snackable content in cross platform program via 100% SOV landing page and contest integration 
  • Increase brand exposure through digital advertising and direct marketing 

“EXPERIENCE BETTER CONTENT, BETTER BRAND INTEGRATIONS, BETTER ASSET CREATION and SCALED MEDIA ACTIVATIONS THAT PERFORM.”