BD is excited to bring Cameron Gamble onto the team as the new Community Manager. Born and raised in Southern California, Cameron has been an avid waterman since an early age. From surfing to fishing, he has travelled the world always chasing the salt. His love and knowledge of fishing stems from working as a…
BD is so grateful to have Jessie DeVries on our Team. Originally hailing from the windy city of Chicago, Jessie brings experience in marketing and project management from the retail industry. She relocated to San Diego to come help this team of salty watermen by leading our account management and client operations. Jessie grew up…
Every month BD produces audience insight studies so we can learn more about our members, their wants, needs, content demands, brand preferences, wish lists, spending and media behaviors and more – Here is a quick takeaway from our most recent survey which asked “Rank Em’” questions around electronics and outboards. A statistic not included in…
Mike Murciano joins the team here at BD Outdoors as the Director of Content Development and Marketing. Mike brings a unique background as well as a diverse set of skills with over 15 years of experience in content production, direction, and management. Notably, his career started at NIXON the surf industry brand where he was…
BD Outdoors is excited to announce our latest collab with BNS Brewing. We have worked diligently with our brewing friends at BNS to come up with what we feel is the ultimate boat beer. Introducing the new YellowtailTuna Golden Ale. “It’s a light, golden ale with great flavor and perfect for good times on the…
BD Outdoors, Inc., has released another groundbreaking insights study. The new release focusses exclusively on the media consumption trends and path to purchase behaviors of the saltwater angler. In partnership with Bo Frazer, PHD of Bonafide Insights, the new insights report dubbed “Know the Path” dives into market like never before with granular insights from…
The report, based on a research study of over 1,300 anglers, is designed to give our BD Outdoors clients and partners a lens into the economic and psychographic impact of Covid-19 on the saltwater angling community. “I believe the impact of Covid has put almost all industries globally in a pause, wait and see modality.…
BDoutdoors.com, the largest sportfishing website in the world announces their groundbreaking editorial program, The Captain Series. The Captain Series is an exclusive editorial program of BD Outdoors that combines the experience of BD’s editorial team with the socially driven reach and reputation of top saltwater influencers. The new editorial project’s vision it to educate the…
RESULTS MATTER Following are results from the BD Social Team’s work for a top tier reel manufacturer in 2019. Our services included turnkey social media management and content support. facebook 346% Increase in Engagements from 2018-2019 450% Increase in Impressions from 2018-2019 1,874% Increase in Video Views from 2018-2019 Instagram 84% Increase in Impressions from…
Objectives Create a comprehensive social strategy Implement a 24/7 always on brand approach for key social channels Measure and maximize social media strategy and efforts. Our Approach Accurate, being a smaller business requires a full-service approach, so our BD approach is turnkey, from start to finish. In this we: Provide turnkey social media management for…
