Rank Em’

Every month BD produces audience insight studies so we can learn more about our members, their wants, needs, content demands, brand preferences, wish lists, spending and media behaviors and more –

Here is a quick takeaway from our most recent survey which asked “Rank Em’” questions around electronics and outboards. A statistic not included in this infographic but one that we found interesting is that 52% over our core SoCal boat owners we interested in spot lock trolling motor functionality. There is a cool shift happening in the SoCal angling community, from the influx of the large center consoles to fishing techniques and gear selection –

Anything insights you’d love to know more about or questions you want us to ask??? Email us your questions and we’ll look to add into our next survey.

For cool historical insights reports click here: www.BDOMedia.com/resources